In today’s competitive real estate market, having the right tools to manage client relationships is crucial for business growth. Boomtown CRM is a popular choice among real estate professionals, providing a robust platform for managing leads, automating workflows, and boosting overall sales performance. However, before you can take full advantage of what Boomtown offers, understanding its pricing structure is key.
In this article, we will break down Boomtown CRM pricing and help you understand the value it brings to your business. We’ll cover the different pricing tiers, the features included in each plan, and offer insights on which plan might be best for your needs.
What is Boomtown CRM?
Boomtown CRM is a real estate-specific customer relationship management tool designed to help businesses manage leads, automate marketing campaigns, and improve sales processes. It integrates lead generation, lead management, communication, and analytics into one platform, helping real estate agents, brokers, and teams streamline their operations and close more deals.
Boomtown CRM Pricing Overview
Boomtown CRM offers customized pricing plans tailored to the needs of real estate professionals. Unlike many other CRM platforms that provide fixed, transparent pricing, Boomtown’s pricing is typically quote-based and depends on several factors, such as the size of your team, the features you need, and the level of customization required.
Boomtown doesn’t openly publish its pricing online, which means you’ll need to contact the company directly for an exact quote. However, it’s important to understand the general factors that influence pricing, as well as the features you can expect at different levels of service.
Factors Affecting Boomtown CRM Pricing
The cost of Boomtown CRM can vary depending on several factors, including:
- Team Size: The more users (agents or team members) you have, the higher the overall cost will be. Boomtown typically scales its pricing based on the number of users.
- Features and Functionality: Boomtown offers different features depending on the level of service you choose. More advanced tools like automation, AI-powered insights, and advanced reporting can impact pricing.
- Custom Solutions: Boomtown offers customization for specific business needs, which may come with additional costs.
- Lead Generation Services: Boomtown’s CRM is integrated with lead generation tools. The scope of these services—whether you’re using Boomtown’s proprietary lead generation system or connecting your CRM to external lead sources—can influence pricing.
What’s Included in Boomtown CRM Pricing?
While exact pricing depends on your specific needs, here’s an overview of the core features you can expect from Boomtown CRM, depending on your plan:
1. Lead Management
Boomtown CRM excels at capturing and managing leads. Its intelligent lead routing system automatically assigns leads to agents, ensuring they are promptly followed up with. The CRM tracks the entire lifecycle of each lead, helping you nurture them from first contact through to closing.
2. Automated Marketing Campaigns
Boomtown CRM comes with built-in marketing automation tools to help you engage leads and clients through email, text, and more. Automated follow-up sequences, drip campaigns, and personalized messaging ensure that your prospects receive timely and relevant communication without requiring constant manual effort from your team.
3. Customizable Dashboards and Reporting
The CRM offers customizable dashboards so you can track key performance metrics in real time. These reports provide insights into your sales pipeline, conversion rates, and agent performance, helping you make data-driven decisions.
4. Integration with IDX and MLS
For real estate businesses, Boomtown CRM integrates seamlessly with IDX (Internet Data Exchange) and MLS (Multiple Listing Service), ensuring that your clients always have access to the latest property listings and information.
5. Lead Scoring
Boomtown’s AI-powered lead scoring system allows you to prioritize high-value leads based on their behavior and engagement with your site. This ensures your team is focused on the most promising prospects, increasing your chances of conversion.
6. Customer Support
Boomtown offers comprehensive customer support, including access to a dedicated success manager to help you optimize the use of the CRM and ensure it aligns with your business goals.
7. Mobile Access
Boomtown CRM is mobile-friendly, meaning your agents can access the CRM, update client records, and respond to leads while on the go.
Boomtown CRM Pricing Plans
Since Boomtown offers custom pricing, the specific cost of their CRM will vary from one company to the next. However, based on customer feedback and industry reports, Boomtown’s pricing generally falls within the following ranges:
- Basic Plan: For smaller teams with essential CRM needs, pricing starts at approximately $100 per user per month. This plan usually includes core features like lead management, reporting, and email automation.
- Advanced Plan: For larger teams or companies needing additional features, such as more extensive marketing automation and integrations, pricing typically ranges from $200 to $300 per user per month.
- Enterprise Plan: For enterprises or teams with very specific needs, custom integrations, and premium features, pricing can exceed $500 per user per month. This plan includes advanced tools like AI-powered insights, priority customer support, and full customization options.
Since Boomtown offers customized quotes, it’s important to reach out directly to their sales team for the most accurate pricing for your needs. They’ll assess your requirements and provide a tailored package that aligns with your business goals.
Is Boomtown CRM Worth the Price?
Boomtown CRM is known for its powerful suite of features, particularly for real estate professionals looking to automate lead management, boost sales, and improve overall efficiency. While the cost may be higher than other general CRM platforms, the value it brings—especially in the real estate space—can make it a worthwhile investment.
Some of the reasons Boomtown CRM can be worth the price include:
- Tailored for Real Estate: Unlike general CRMs, Boomtown is designed specifically for real estate professionals. Its features are built to address the unique challenges of real estate lead generation and management.
- Lead Generation and Nurturing: The combination of lead generation tools and automated nurturing capabilities means that your business will spend less time chasing down leads and more time closing deals.
- Advanced Reporting and Analytics: The CRM’s ability to track and analyze key sales metrics ensures that you’re always in the loop on your sales pipeline and agent performance.
- Customizability: The platform can be adapted to fit your business needs, allowing you to scale as your team grows.
Conclusion
Boomtown CRM offers a comprehensive and powerful solution for real estate professionals seeking to streamline their sales processes, generate more leads, and close more deals. While its pricing is customized and not publicly available, the value it provides, especially in terms of lead management, automation, and reporting, makes it a top choice for real estate teams of all sizes.
To determine if Boomtown CRM is right for your business, we recommend reaching out to their sales team for a personalized quote. With tailored solutions and robust support, Boomtown can help you unlock the full potential of your real estate business and take your sales efforts to the next level.